Travel, Tourism & Hospitality Operators

R&D Tax Incentive Guide for Australian Travel Businesses

Why R&D Matters in the Travel Sector

Travel businesses manage highly variable information: weather, pricing, availability, customer profiles, supplier data, and real-time logistics.

When companies try to build solutions that personalise travel or automate operations, they often face uncertainty — which is exactly where R&D becomes relevant.

How the R&D Incentive Applies

Travel businesses often qualify for R&D when:

Building recommendation algorithms

Automating itinerary creation

Developing personalisation systems

Testing real-time supply/demand engines

Creating dynamic pricing models

Experimenting with AI-based customer service tools

If the technology requires experimentation, model testing, or substantial refinement, it may be eligible.

Typical Eligible Work in Travel Businesses

Personalised itinerary engines based on preferences, weather, budget

Automated vendor matching and supply chain systems

ML models predicting optimal travel dates or demand surges

Customer service automation using NLP

Integrations that require unique engineering to work at scale

How We Assist

We support travel operators through:

R&D planning and feasibility

Technical development and prototyping

Documentation of experiments, tests and uncertainties

Evidence logs, versioning, technical notebooks

Structured summaries for tax claim support

Impact for Travel Companies

The R&D Incentive reduces the cost of innovating, helping travel businesses stay competitive, deliver personalised experiences, and automate operations without prohibitive upfront investment.

Ready to Claim Your R&D Benefits?

Book a free consultation to discover how the R&D tax incentive can benefit your travel business.

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